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A Low Risk, Easy to Setup, and Inexpensive Test Market Geographical & Cultural Closeness, Low Cost, Skilled People, Small Internal Market. Slovakia’s compact market of five million opens up unique opportunities for companies to test their products and services. Whether it is a new energy drink, construction system, e-payments, advanced health treatments, or even setting up the network for launching electric cars, the Slovak market is well suited for such tests. The small size of the country allows for cheap and quick adjustments or revisions to existing practices. Global Pharmaceutical giants such as Pfizer, for example, started to provide clinical trials and drug testing in Slovakia. The same is true for installation of new technologies or processes. Highly skilled local people can easily ensure the quality of test procedures. For instance, in October 2005 global wireless telecommunications provider T-Mobile opened up its first broadband service in the world based on FLASH-OFDM Flarion Technologies which were integrated into the network by Siemens in record time allowing users to surf the web through GSM mobile devices at speeds of 1Mbps – certainly enviable by many mobile users in western countries at the time. The first low cost Airline in New Europe – Sky Europe - was also founded in Slovakia. It is now Europe’s first multi-based airline with bases extended to the Czech Republic, and Austria. It provided transportation for 3.8 mil. passengers across Europe in the first 9 months of 2008. Sky Europe, the youngest commercial jet fleet in the world was voted Eastern Europe’s most popular low-cost carrier by Skytrax. It provides cheap flights to and from 35 destinations around Europe making Bratislava only a couple of hours away from almost any well known city in Europe. |
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